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Asendia is proud to present the BeCommerce Cross-border Award for 2014 to


19th May 2014

Asendia, the joint venture between La Poste and Swiss Post, sponsored the Cross-border E-commerce Award category at the annual BeCommerce Awards held on May 15, 2014. Winner of the Cross-border E-commerce Award was, a leading footwear and accessories webshop which operates internationally. Through its involvement with this year’s BeCommerce Awards, Asendia looks to highlight the growing importance of cross-border e-commerce opportunities in the world of distance-selling.

The winner of the BeCommerce Cross-border Award sells to customers in 11 European countries. The company offers considerable choice for the consumer - over 756 brands and more than 54,622 different styles for women, men and children, and is currently the number one online retailer for shoes and accessories in Europe. Presenting the 5000€ winner’s cheque to, Sonja Van Dorslaer, General Manager Asendia Belgium, said: “We congratulate in winning the Cross-border Be-Commerce Award. This company shows innovation and imagination in its approach to cross-border e-commerce, and  demonstrates how doing business all over Europe is a growing and viable business model. At Asendia we support all e-tailers in their desire to innovate as a business, and for many companies this will mean reaching new customers outside their own borders.”Geoffroy Noel, Country Manager Belgium comments : “It is an honour to receive this award from Asendia. Our succes clearly shows that cross border distance selling is growing significantly and that the consumer is  is getting over his reservations to buy from abroad. The international e-business is booming and we are glad that we are an integral part of this new way of doing business. “

Sonja Van Dorslaer, General Manger Asendia Belgium (right),
presents the BeCommerce cross border award to
represented by Geoffroy Noel (left), Country Manager Belgium Picture: Emmanuel Crooÿ

Delivery is key to client satisfaction

E-tailers, particularly those operating cross-border, also acknowledge the importance of  timely and efficient delivery of goods to their customers. This is a fact that often, if not always, is highlighted in client satisfaction and expectation surveys. With both expertise and experience in shipping goods, merchandise, parcels and packages around the globe, Asendia has developed a range of Goods services to meet the needs of retailers, e-commerce businesses and other B2B and B2C distributors that ensures the swift, reliable and secure international delivery of goods to the end customer.


BeCommerce is the Belgian association of companies active in distance selling and via the internet thus encompassing all forms of e-commerce. By raising awareness, providing information, promoting and certification of e-commerce websites through the BeCommerce quality label and its own code of conduct, BeCommerce wants to be instrumental in the growth of the industry and the strengthening of the consumer trust in distance selling.



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