you looking to connect with your customers more
effectively through direct mail?
In this complimentary downloadable list, Candy Geoffroy-Dauphin, Product and Services Mail Manager at Asendia Management, shares 10 tips to improve your return on investment with direct marketing. For instance, the quality of paper you use matters. It may not only be the reason a recipient chooses to open your mail, but also directly reflects the quality of your brand. If your direct mailings go cross-borders, it’s important to be sensitive to cultural differences. It’s not enough to consider language alone as words can have different meanings or uses from one culture to another. Ultimately, it’s important to never underestimate the power of direct mail. According to a recent study, depending on nationality, between 80% and 93% of European recipients regularly keep direct mail such as catalogues because they intend to make a purchase at a later point.
Get more tips now by completing the brief form below to download the 10 simple steps to a successful Direct Mail campaign!
Related Asendia Insights
Oceania & East Asian Markets Have a Lot to Offer Online Merchants
The Oceania and East Asian markets are fast-growing and prosperous, offering an increasing base of shoppers for online retailers.DestinationsE-commerce
Why is Norway an Ideal E-commerce Destination?
Discover Norway’s retail trends, statistics, customs and regulations, as well as Asendia’s key advice on how to crack this prosperous market…CustomsDestinationsE-commerce