Why sell to Asia-Pacific?        Discover APAC        Why Asendia?        Our Partners         Contact us  

The World Is Your Address


Our complete e-commerce

solution for retailers

selling into Asia-Pacific


Our complete

e-commerce solution

for retailers selling

into Asia-Pacific


Selling to APAC Homepage


Global Vision — Local Solutions

Asendia's local presence in Asia-Pacific (APAC) gives you a strategic foothold in the growing South-East Asia and Oceania markets

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Why should you consider selling to APAC?

Yellow Arrow Asian markets are growing around 20% per year on average (vs <10% on average in Europe)
Yellow Arrow China is the number 1 e-commerce market worldwide and other countries from South-East Asia are forecast to be number 4 by 2025
Yellow Arrow Asian e-commerce is mainly driven by very few local marketplaces such as Alibaba, Lazada, Tmall or Shopee (representing 80% of sales vs 50% in Europe for marketplaces)
Yellow Arrow Asian marketplaces apply much lower fees than European ones
Yellow Arrow The Covid-19 Pandemic accelerated e-commerce growth in Australia and New Zealand as the countries achieved the world's highest e-commerce growth in Q2 (108%) & Q3 (107%) 2020
Yellow Arrow Shoppers love to buy EU branded products




Meet the Team, you can ask us anything about breaking into the APAC market 

Frederic Vacher headshot circle


Frederic Vacher is our Global Business Development Manager for Asia-Pacific. He drives our customers' growth in South-East Asia, specifically for European retailers. In previous roles, he has worked at marketplaces and .com brands, giving him the strategic experience to support your business growth. 




Discover Asia-Pacific

Australia and New Zealand had the world's highest e-commerce growth in Q2 & Q3 2020

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E-commerce growth by category 2020 vs 2019


Food and
personal care


Toys, DIY and


Furniture and


and media


Fashion and



Vietnam's GDP from 2015 to 2020 growth (YoY US$)

Vietnam Growth


E-commerce has driven significant growth in Thailand

Thailand Growth



How can we help your business expand to Asia-Pacific?

Yellow Arrow Omnichannel sales support including marketplace management and social commerce ads
Yellow Arrow Scalable and tailored solutions according to your needs
Yellow Arrow DDP solutions available for smooth and simple customs clearance
Yellow Arrow Our final mile delivery partner Ninja Van is No. 1 in the region
Yellow Arrow Our regional hub and fulfilment centre in Singapore brings your products closer to your Asian customers

Asendia Acquisitions and Partnerships

Asendia aims to support international e-commerce with an all-in-all cross-border experience. Besides partnering with premium postal brands, we also work with the top services providers of technology and logistics in the top regions.

We combine delivery, fulfilment and selected digital enablers

combine delivery, fulfilment and selected digital enablers

Digital Partners

Anchanto Logo

Anchanto is the market leader in Asia-Pacific for multichannel e-commerce solutions, with more than 100 employees and operations in 14 countries. Anchanto offers back-end e-commerce operations for businesses of all sizes with innovative & intelligent SaaS platforms.

Asendia has been a minority stakeholder since 2020.


esw logo

ESW is the cross-border end-to-end e-commerce leader, empowering the world's best-loved brands and retailers to make global shopping better, safer, simpler and faster, across 200 markets.

ESW is part of the Asendia Group.


Logistic Partner

ninja-van-logoNinja Van is the fastest-growing courier company in Southeast Asia. Ninja Van is a tech-enabled express delivery company providing hassle-free delivery services for businesses of all sizes across Southeast Asia.

Ninja Van has been an Asendia strategic partner since 2014.




Would you like to know more about selling to the APAC market?

We have helped different brands to expand in South-East Asia (SEA) and Oceania (Australia & New Zealand) as first destinations because they are easy markets with low entry barriers. We would be delighted to speak with you to discuss how Asendia can support your business growth.



What makes South-East Asia so different? Download our free e-books to discover more about this exciting region.

Discover Malaysia

Capitalise on the booming Malaysian e-commerce market.

Download e-book

Discover Singapore

Grow your business in Singapore, the gateway to Asia.

Download e-book

Discover Thailand

Succeed in Thailand, one of Asia's e-commerce powerhouses.

Download e-book


Discover Vietnam

Sell to Vietnam, one of the fastest-growing economies in SEA.

Download e-book


Discover Oceania-2

Seize the e-commerce opportunity in Oceania and its rapid development.

Download e-book


Impressions from our facilities in Singapore 



Sustainability is a core focus at Asendia

Not only does Asendia offset all international transport emissions, we also include those by our delivery partners, parcel returns, our building emissions, machinery, and necessary business travel.

Sustainability Icon (Green) with Transparent Background 2022