The ABC of international parcel tracking

25 October, 2017

The numbers are mindboggling. More than four billion parcels containing goods bought online are shipped across Europe annually.

And that number is rising. In 2016, European e-commerce turnover stood at €530bn, up 15 per cent on the previous year. That figure is expected to hit €602bn in 2017.

Europeans want three things when buying goods from overseas online retailers: secure shipping, a reliable tracking process and hassle-free returns. Providing customers with the right parcels solutions might seem like a minefield for e-tailers looking to ship cross border, but it can be as easy as ABC. Asendia head of e-commerce and distance selling Manual Bonnin explains how…